How is WhatsApp marketing done?
How is WhatsApp marketing done? Being the most popular messaging platform in the world makes WhatsApp a quintessential place to practice marketing. Ever since it was introduced in 2007 this messaging platform has taken over the world with over 2 billion active users every year. Now bulk messaging violates WhatsApp's terms and conditions and so marketing on WhatsApp can get tricky. Also for sending messages on WhatsApp you must know the recipient's WhatsApp number as well. Collecting contact numbers can be more difficult than email ids. So many marketers may shy away from including WhatsApp marketing among their core marketing strategies. Still, WhatsApp marketing has a 98% open rate and is the most inexpensive marketing method to increase the prospect list for any brand. A well-defined WhatsApp marketing campaign should have the following: Well-defined goals Just like any other marketing practice before deciding on strategies and designing WhatsApp marketing campaigns you must